Gary Michels is a nationally recognized sales and leadership expert with more than 40 years of experience helping entrepreneurs, executives, and sales professionals achieve exceptional results. His proven strategies in selling, managing, and leading have empowered thousands of individuals and teams to elevate their performance and reach new levels of success.

As the Co-Founder of Southwestern Consulting, one of the nation’s premier sales and leadership development organizations, Gary has trained and coached teams from companies such as Google, the San Francisco 49ers, Ben and Jerry’s, the Bellagio Hotel, and the NFL. Through keynote speaking, sales conferences, and one-on-one mentorship, he has become known for delivering practical, actionable systems that help people win.

Today, Gary is focused on bringing that same level of excellence to the insurance industry through Southwestern Legacy Insurance Group and through his agency leadership. His mission is to build a national platform that empowers new and experienced agents with world-class training, strong culture, and proven systems designed for long-term success.

Beyond his work in agency development, Gary is also an accomplished author, speaker, and podcast host. His books, Gettin' In and Gettin' Out and Turn It Up A Notch, offer practical insights for breaking through barriers and performing at your best.

Gary’s leadership philosophy is simple. When people are coached, encouraged, and equipped with the right systems, they can transform their lives. That belief is the foundation of this agency’s mission to create an environment where agents can grow, thrive, and build a meaningful career while helping families across the country.